Marketing Specialist
- Plan and manage marketing campaigns to drive customer awareness.
- Analyse customer behaviour and market trends to enhance marketing initiatives.
- Oversee digital platforms and optimize website content for brand alignment.
Marketing Specialist
Salary: $80,000 - $85,000 / year + superannuation
Full Time Position, Permanent
Address: Shop 1201/6-14 Castle St, Castle Hill NSW 2154
About the Business
Hen Chong Pty Ltd trading as Miracle Supermarket Castle Hill is a well-established Asian grocery supermarket committed to providing high-quality products, fresh produce and authentic international grocery items to the local community. The supermarket offers a wide range of imported and locally sourced goods, focusing on quality, affordability and excellent customer service.
At Miracle Supermarket Castle Hill, we pride ourselves on maintaining strong supplier relationships, efficient inventory systems and a customer-focused shopping experience. Our team is dedicated to ensuring that shelves are consistently stocked with quality products that meet the diverse needs of our customers.
About the Role
The main duties and responsibilities of a ‘Marketing Specialist ‘at Miracle Supermarket Castle Hill include the following but not limited to:
·Planning, implementation and management of marketing campaigns, plans and channels to drive customer awareness
·Analyze customer behaviour, market trends and competitor activities
·Management of brand awareness of product and business
·Oversee digital platforms, including social media, email campaigns, SEO/SEM and paid ads, ensuring campaigns achieve performance goals
·Regularly update and optimize website content to align with brand standards, enhancing user experience and SEO results
·Provide valuable insights to enhance marketing initiatives and capture new opportunities
·Develop and implement creative marketing strategies to boost brand awareness and drive sales growth
·Collaborate with internal teams and external partners to ensure marketing projects are completed on time and exceed expectations
·Coordinate and participate in the development of e-commerce products.
·Conduct and commission market research to identify new market opportunities
Qualification, Skills and Experience
·Minimum Bachelor’s degree or higher in business related field
·Minimum one year experience working within a similar role;
·Attention to detail;
·Excellent communication skills;
·Enjoy working as part of a team;
·Ability to manage tight deadlines;
Please email resume to: *****************************
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