Digital Marketing Specialist

Drive paid social, digital campaigns and customer growth in a hands-on marketing role.

Your new companyAn exciting opportunity has become available for a Digital Marketing Specialist to join a growing and ambitious organisation. Working within a collaborative marketing team, you will play a key role in driving customer acquisition, lead generation and digital performance across multiple channels. This is a hands-on opportunity for someone who enjoys delivering measurable outcomes and wants to see the direct impact of their work on business growth.
This role will suit a commercially minded digital marketer who enjoys combining creativity with data-driven decision making. You'll have the opportunity to take ownership of campaigns, identify growth opportunities and contribute to the evolution of digital marketing strategies in a fast-paced environment.Your new roleAs the Digital Marketing Specialist, you will take ownership of paid social activity and play a key role in the delivery of broader digital marketing initiatives. Working closely with internal stakeholders and external partners, you will develop and execute campaigns designed to drive quality leads, improve conversion outcomes and support business objectives.
You will manage campaign planning, implementation, optimisation and reporting, using performance insights to continuously improve results. Alongside paid social, you will contribute to paid search initiatives, support SEO activities and identify opportunities across alternative acquisition channels to strengthen marketing performance.
The role will also see you collaborate closely with a range of stakeholders, coordinate campaign approvals, engage with agency partners and provide insights that help shape future marketing activity.
What you'll need to succeed

• Experience managing paid social campaigns and digital marketing activity
• Strong understanding of lead generation and customer acquisition strategies
• Experience analysing campaign performance and using data to improve outcomes
• Knowledge of paid search, SEO and broader digital marketing channels
• Exceptional stakeholder engagement and communication skills
• Ability to manage multiple priorities and deliver to tight deadlines
• Strong organisational skills and attention to detail
• Experience working with external agencies and marketing partners
• Relevant qualifications in marketing or a related discipline

What you'll get in returnThis is an opportunity to join a growing organisation where your contribution will have a visible impact. You'll work within a supportive team environment, gain exposure to a broad range of digital marketing activities and have the opportunity to influence campaign direction and business outcomes. This role will commence as a temporary opportunity, however has the potential to turn permanent.
What you need to do now Your Marketing and Communications expert, Sonia Diestel-Feddersen is recruiting this exciting vacancy. For a confidential discussion about this role, please contact Sonia Diestel-Feddersen or Georgia Galloway on 08 8231 3688 or Adelaide.marketing@hays.com.au
Hays is committed to building a diverse and inclusive culture and encourages our clients in their planning and promoting around diversity. We welcome and encourage applications from diverse community groups and ages including Aboriginal and Torres Strait Islander, LGBTIQ, people with disabilities and other diversity groups. Hays recognises the benefits that such an approach brings for our clients in delivering a diverse workforce.
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